Rayfitout
UI/UX, ERP Design
Dubai, UAE 🇦🇪
Project Overview
Rayfitout is a Dubai-based award-winning design and build company with over 33 years of global experience.
Year Project
Role
2025
Challenge & Objective :
Ray Fitout is a high-end interior fit-out and contracting company in Dubai, specializing in ultra-luxury residential and commercial projects.
I designed an interface that blends minimal luxury aesthetics with interactive storytelling. Clean layouts, marble-inspired tones, and fluid transitions evoke the feeling of walking through Ray Fitout’s crafted spaces.
By balancing functionality and emotion, the website positions Ray Fitout as a leader in Dubai’s ultra-luxury market, where design, craftsmanship, and digital experience meet seamlessly.
Scope of Work — Ray Fitout Digital Experience:
Website
\Created a premium digital presence that reflects Ray Fitout’s ultra-luxury identity.
\Designed a minimal-luxury portfolio showcasing craftsmanship and project storytelling
\Built refined pages for Services, Journals, and Contact with clean structure and elegant UI
\Developed a visual direction using marble-inspired tones, refined typography, and fluid transitions
\Delivered an intuitive, immersive website that mirrors the brand’s architectural precision
\Create internal ERP system (Rayfitout Procurement)
The goal was to create a digital experience that mirrors the brand’s architectural precision and sophistication—a website that feels intuitive, elegant, and immersive.
Let's Collaborate!
📩 pridatirta@gmail.com