PlayUp
UI/UX Designer
Jakarta, Indonesia 🇮🇩
Project Overview
Nutec.io developed a streaming service for Indonesian businesses. Addressing the issue of unlicensed music use, the platform offers legal music streaming and ad-based revenue for business owners. A user-friendly MVP was built and successfully tested, leading to contracts with major clients like Transjakarta.
Year Project
Role
2023
The Context :
Its started from company calle Nutec.io wanted to create a streaming service specifically for businesses.
The advantage of this product is that every business owner can earn money by running ads.
The Challenge :
This will be the first product for the Indonesian market
Easy to Use
Profitable
The Objective :
Research, design, and build an end-to-end MVP so that all potential Nutec clients can try the app
Phase 1 : Conceptualise
The developers needed to start building soon, what should we do first?
Can we skip the wireframe process?
Did we need design design system right now?
Should we move to CMS first? or mobile app?
Design System & Components
User Flow From Business Owner to Operator
Phase 2 : Design
After being confused, we decided to do the following priorities :
Built the UX
Built the design systemm
Focus on CMS first
Mobile App
User Flow From Business Owner to Operator
When building UX, there are several things that we prioritize :
We prioritize registering accounts first, then users can complete business documents (legal)
There is a subscription system for those who do not want ads
There also several features for the CMS :
Dashboard
Playlist
Subscription
Billing
Revenue
Phase 3 : User Testing With Stakeholders
We did user testing on our stakeholders and the results of our work were as expected
Outcomes :
Through their hard work, the team secured contracts to provide services to Transjakarta and several McDonald's outlets in Jakarta
Let's Collaborate!
📩 pridatirta@gmail.com